Branch Manager-Allahabad

Key Result Areas: Write the key results expected from the job and the supporting actions for each of these key result areas (For most jobs typically there could be 4- 7 key result areas)- Maximum 10 KRAs can be updated

Key Result Areas (Max 1325 Characters)

Supporting Actions (Max 1325 Characters)

Business Growth & Acquisition

Achieve targets for new CUID creation. Drive new customer disbursements as per percentile role benchmarks. Ensure net growth and tonnage growth in line with branch plan.

Yield & Profitability Management

Achieve onboarding yield benchmarks Drive optimal ticket size, renewal mix, and repeat customer engagement. Ensure cost-efficient branch operations.

Portfolio Quality & Risk Management

Maintain auction-to-book ratio Ensure strict adherence to LTV, documentation quality, and purity testing protocols. Resolve spurious and bentex cases within defined timelines

Collections & Delinquency Management

Deliver resolution for 0–30 DPD bucket. Monitor overdue accounts and perform timely follow-up. Support recovery actions as per internal guidelines.

Compliance, Audit & Governance

Achieve audit score as defined, ensure closure of audit findings. Maintain zero-tolerance on operational deviations and regulatory breaches. Ensure accuracy in process, record keeping, and vault management.

Customer Service & Branch Experience

Ensure high service quality, fast turnaround time, and seamless grievance resolution. Maintain branch hygiene, safety, and security standards.

People Leadership & Productivity

Lead ABM, Gold Valuer, GLO, and CSE for daily performance. Conduct coaching, on-the-job training, and reviews. Ensure manpower productivity as per branch benchmarks Job Purpose of Direct Reports: Describe the job purpose of the direct report/s to the job (in 2-3 lines for each report) Assistant Branch Manager: Support branch business operations, supervise frontline staff, and drive daily productivity. Manager – Gold Valuation: Ensure accurate valuation, purity checks, risk adherence, and secure handling of gold assets. Gold Loan Officer: Acquire customers, drive disbursement, manage renewals, and maintain documentation accuracy. Customer Service Executive: Deliver superior customer experience, manage service transactions, and support branch operations. Relationships: Describe the nature and purpose of most important contacts or relationship (except superior/team members) with individuals, departments, organizations inside and outside of the organization, that job is required to interact with to deliver the job objectives

Relationship Type (Max 80 Characters) Frequency Nature (Max 1325 Characters)

Internal

Regional / Cluster Heads

Daily

Business planning, target reviews, risk, productivity, and governance discussions.

IT Team

Weekly / Need-based

System issues, process enhancements, user support.

Marketing Team

Weekly / Fortnightly

Local campaigns, lead generation, customer engagement programs.

Risk, Policy, Audit, Compliance, HR

Weekly / Need-based

Escalations, deviations, training needs, audit observations, hiring support.

External

Customers

Need-based

Product queries, service support, relationship building, grievance resolution.

Vendors / Security Partners

Need-based

Vault security, system maintenance, operational support.

Local Influencers / Community Stakeholders

Need-based

Acquisitions, outreach, local awareness building.