Senior Manager - Product(Lupinlife)
Lupin · Thane
- Experience7+ yrs
- SalaryNot disclosed
- Work modeonsite
- Levelmanager
- Posted21 Sept 2026
About Lupin
Lupin is hiring in Thane in pharma biotech. This role looks for around 7+ years of experience.
The role
Manager-level product/brand marketing role at Lupin, driving brand matrix topline and bottom-line growth, managing GC% and A to S ratio, and running ATL, BTL, and digital initiatives. You will analyze marketing data for strategic decisions, build brand roadmaps for NPDs and product/brand extensions, and manage creative, media, and digital agencies while handling stakeholder management and marketing ROI. Required experience is minimum 7 years in FMCG/OTC, with postgraduate education; skills include customer centricity, strategic agility, developing talent, collaboration, result orientation, innovation & creativity, and process excellence. Location: Thane, Maharashtra, India; work mode is not stated.
Full job description
Job Description
Drive brand matrix: Topline and bottom-line growth, managing GC% and A to S ratio
Strategic initiatives: Building the brand with relevant initiatives to achieve set goals
Media ROI: Manage ATL campaigns , BTL activities effectively and efficiently
Marketing Analysis: Analyzing data points & providing insights for strategic decisions
Innovation and NPDs: Stretegically create a brand roadmap for product and brand extensions
Digital Marketing: Accelerate the brand growth with relevant digital initiatives
Stakeholder Management: Develop good relationships with internal team members
Agency Management: Manage creative, media, and digital agencies to deliver campaigns
Education
Post Graduation
Work Experience
Minimum 7 years in FMCG / OTC
Competencies
Customer Centricity
Strategic Agility
Developing Talent
Collaboration
Result Orientation
Stakeholder Management
Innovation & Creativity
Process Excellence