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Field Sales Management Coordinator at PepsiCo — Panaji

Experience4–5 yrs
SalaryNot disclosed
Work modeonsite
Levelmid
Posted17 Sept 2026

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About PepsiCo

PepsiCo is hiring in Panaji in consumer goods. This role looks for around 4+ years of experience.

Skills

FMCG sales and distribution
route planning
merchandising
sales coaching
inventory rotation
FIFO

The role

A field sales manager at a consumer goods company plans distributor-led market execution and drives FMCG sales and distribution, outlet coverage, and merchandising while coaching sales representatives. The role also develops distributor capability and manages inventory rotation.

Full job description

Overview

CE handles single/multiple distributors ranging over different scale of business and is the representation of PepsiCo in market who is responsible for planning, deploying and executing joint business plans and driving sustainable sales capability.

The CE will help distributor expand their business by coaching and working with the DB and/or the team of sales representatives. The CE will be instrumental in resolving market challenges and ensuring incremental business.

Responsibilities

Market

Delivering Secondary monthly targets and Gross Revenue growthPlanning routes efficiently to increase productivityIncrease Net Distribution by increasing number of outlet servedIncreases Weighted Distribution by increasing SKU count in existing outlets Ensuring stock availability and Rack Execution as per planogram Relationship building in the market to maximize customer satisfaction

Training & Communication

One-on-One training of PSRs to develop business understanding & sales capabilityMonthly target setting for each salesmen Works with salesmen in market to coach him/her on market executionMonitors salesmen performance using regular sales reportsCommunicates incentives and motivates salesmen to achieve targets

Distributor

Distributor/Hub/Spokes appointment and retirement for territoriesManaging DB health (ROI) by ensuring adherence to Joint Business plan Jointly responsible for recruitment and retention of sales representativesMinimizing expiry/stales by ensuring FIFO and stacking norms of productsTracking correct and timely delivery of orders in the marketEnsuring food compliance of every distributor Facilitating development of distributor on PepsiCo sales competencies

Qualifications

Any under graduation- Post Graduation (Tier 2/3 College)- Preferable MBA

Experience

4 Years- FMCG/ Similar Sales and Distribution