GTM Lead - DTC

airtel · New Chandigarh

  • Experience4–7 yrs
  • SalaryNot disclosed
  • Work modeunknown
  • Levelmanager
  • Posted11 Sept 2026

About airtel

airtel is hiring in New Chandigarh in telecom. This role looks for around 4+ years of experience.

The role

A GTM Lead - DTC role at Airtel (telecommunications) for owning the Circle D2C Broadband business and planning go-to-market initiatives to deliver net adds. You’ll drive customer acquisition and revenue growth, manage lead management at circle level, and implement strategies to ensure sales force effectiveness, including competition tracking and pricing and driving “One airtel plan” for Broadband. Skills include go-to-market strategy, broadband customer acquisition and churn/net adds analytics, sales force effectiveness, and pricing/competition tracking. Based in New Chandigarh, India with work mode not specified.

Full job description

About the Role Owner of Circle D2C business primarily Broadband LOB. To plan actions and roll out initiatives for

delivering Net Adds for the circle keeping in view the Gross adds & churn angle.

Key Responsibilities

Drive customer acquisition in Broadband businesses

ensuring base growth

Drive quality of acquisition of new customers, managing

base and scaring revenue

Drive Lead management at the circle level with close

coordination with the concerned stakeholders

Lead the design of and execution of “go to market”

strategy for the entire product portfolio

Drive the extraction & utilization of the broadband assets

through innovative approach

Drive and direct the implementation of strategies for

ensuring sales force effectiveness

Competition tracking and pricing Drive One airtel plan for Broadband channel

Skills Required

 Strong analytical & quantitative skills

 Strong Presentation Skills

 Teamwork and collaboration

 Strong in execution

 Vision of benefit of the unit as a whole

Educational Qualification & Experience

 MBA

Work Experience

 Experience of 4-7 years in marketing &

distribution