Marketing Manager
Keva - Fragrances, Flavours & Aroma Ingredients · Mumbai
- Experience3–4 yrs
- SalaryNot disclosed
- Work modeonsite
- Posted29 Sept 2026
About Keva - Fragrances, Flavours & Aroma Ingredients
Keva - Fragrances, Flavours & Aroma Ingredients is hiring in Mumbai in consumer goods. This role looks for around 3+ years of experience.
Skills
- consumer research
- market research
- category management
- Microsoft PowerPoint
- Microsoft Excel
- Adobe Photoshop
- CorelDRAW
- project management
The role
A product marketing manager at a fragrance and aroma ingredients company develops consumer research insights, fragrance stories, and branding initiatives using category management, market research, and Adobe Photoshop. The role also applies Microsoft Excel and Microsoft PowerPoint to create client presentations and trend analyses.
Full job description
Marketing Manager would be responsible for marketing initiatives and consumer research activities. As a custodian of marketing initiatives, would be responsible for taking complete onus of conceptualizing, planning and executing the project at hand.
Responsibilities● To analyze market products and spot opportunity spaces/ trends● Prepare marketing presentations for clients basis the requirement of the project● To ideate marketing concepts for creating strong and relevant fragrance stories basis the category, brand and consumer understanding● Read, analyze various syndicated reports to prepare relevant category and trends presentation● To initiate, plan and execute branding activities for both internal & external stakeholders (packaging, branding for events, corporate gifts, marketing materials for marketing presentations etc.)● To build, develop and efficiently manage vendors for implementation of marketing and corporate branding initiatives● To crystalise and translate research learnings into marketing and development implications for the benefit of the internal stakeholders
Accountability / Mandate● Strong project management skills● Strong working knowledge of PowerPoint, Excel● Strong designing skills with knowledge of coral draw, photoshop etc.● Very good aesthetic sense● Excellent written and oral communication skills● Strong clarity of thought● Strong teamwork, good team player and customer orientation skills● Positive attitude and willingness to positively handle relevant internal and external stakeholders ● Effective time management in meeting schedules & deadlines
KPIs1. Revenue budget vs achieved2. New business adoption3. Project pipeline target – potential4. Account profitability5. Priority of the year