Communications Manager

P&G is hiring for the role of Communications Manager!

Responsibilities of the Candidate:

Strategic Communications Leadership: Lead the development and implementation of comprehensive corporate and brand communication strategies that align with P&G's business objectives, market trends, and stakeholder expectations. Drive impactful external transparency and storytelling to build strong affinity for P&G in India.

Brand & Product Communication: Develop and execute communication plans that effectively launch new products, amplify brand campaigns, and highlight the unique value propositions of P&G brands across various channels.

Reputation & Trust Management: Proactively manage and enhance P&G's corporate and brand reputation, fostering trust and credibility among consumers, media, and key stakeholders. Develop robust issue management and crisis communication plans, leveraging real-time insights and data.

Media & Influencer Relations: Cultivate and maintain high-quality, strategic relationships with journalists, media houses, industry analysts, and a diverse network of Key Opinion Leaders (KOLs) and social media influencers. Identify opportunities for authentic brand integration and impactful storytelling through these partnerships.

Digital & Social Media Engagement: Lead P&G's digital presence and strategy across relevant platforms, leveraging insights into social media trends, emerging platforms, and community engagement tactics. Develop compelling digital content and campaigns that drive conversation and build brand loyalty.

Community Engagement & ESG Communication: Drive impactful community relations initiatives and lead communication around P&G's Environmental, Social, and Governance (ESG) commitments and activities, showcasing our positive societal impact.

Gen AI & Innovation in Communications: Explore and integrate Generative AI tools and other innovative technologies to enhance communication efficiency, personalize messaging, and analyze communication effectiveness. Stay abreast of advancements in communication technology and adapt strategies accordingly.

Content Creation & Storytelling: Oversee the creation of compelling and consistent communication materials, including press releases, thought leadership articles, speeches, presentations, corporate reports, and multimedia content. Serve as key media resource for media interviews as appropriate.

Building Trust Internally: Work with leadership team on strategic enterprise-wide communication and anticipate and create issue management plans.

Stakeholder & Leadership Collaboration: Collaborate closely with the leadership team on strategic enterprise-wide communication initiatives. Serve as a key media resource for interviews and spokesperson opportunities as appropriate.

Measurement & Optimization: Continuously monitor, analyze, and evaluate the effectiveness of communication campaigns using data-driven metrics to ensure continuous improvement and maximize ROI.

Agency & Partner Management: Manage relationships with external agencies and partners, ensuring alignment with P&G's communication objectives and brand guidelines.

Requirements of the Candidate:

MBA / Postgraduate in Communication / Digital Marketing

Minimum 2 years of relevant experience

A degree in Communications, Marketing, Business Administration or a related field.

Strong written and verbal communication skills.

Ability to work collaboratively within a team environment.

Demonstrated ability to manage multiple tasks and meet deadlines.

A growth mindset with the ability to learn from feedback and continuously improve.