Asst. Manager - e-Commerce SC

ICICI Prudential Life · Mumbai

  • Experience2–3 yrs
  • SalaryNot disclosed
  • Work modeonsite
  • Levelmid
  • Posted14 Sept 2026

About ICICI Prudential Life

ICICI Prudential Life is hiring in Mumbai in insurance. This role looks for around 2+ years of experience.

Skills

  • digital UI/UX principles
  • Google Analytics
  • Netcore
  • creative AI tools

The role

A digital marketing executive at an insurance company coordinates digital asset execution, evaluates insurance propositions, and applies digital UI/UX principles and Google Analytics to improve online customer journeys. The role also uses Netcore and creative AI tools to track campaign effectiveness.

Full job description

Role Overview

We are looking for execution-oriented individual who will support day-to-day operations for the digital insurance business. The role entails co-ordination with internal as well as external stakeholders, data reporting and analysis and timely execution of marketing initiatives.

Key Responsibilities

Maintain and update daily business trackers (funnel, performance, sales data)

Identifying new customer propositions for creation of marketing assets.

Support marketing execution by coordinating with content, design, tech, and compliance teams

Track and follow up on emailers, banners, website updates, and other digital assets until completion/ CCMS approval process

Conduct regular website checks to ensure content accuracy and smooth customer journey

Prepare simple requirement documents/change notes for business requests

Efficacy measurement of current propositions & identifying non-performing ones

Educational Qualification

- MBA from Tier 2-3 colleges

- 2-3 years of prior work experience (Preferably in the insurance/Insurtech/fintech industry)

- Understanding of the online ecommerce/digital ecosystem

Knowledge & Skills

- Customer-focused thinking approach

- Detail oriented and fast worker

- Familiar with tools like google analytics, hot jar, netcore

- Basic knowledge of creative AI tools

- Understanding of digital UI/UX principles

- Strong co-ordination and follow-up skills

- Self-motivated & Driven

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.