Sales Asst Coordinator
PepsiCo · Katihar
- Experience0–2 yrs
- SalaryNot disclosed
- Work modeonsite
- Leveljunior
- Posted11 Sept 2026
About PepsiCo
PepsiCo is hiring in Katihar in consumer goods. This role looks for around 0+ years of experience.
Skills
- FMCG Sales and Distribution Model
- Microsoft Excel
- Microsoft Word
- Microsoft Outlook
- Basic English
- ROI Model
- FIFO
The role
A territory sales coordinator at a consumer goods company plans distributor-led FMCG sales and improves retail execution through FMCG Sales and Distribution Model, FIFO, and Microsoft Excel. The role coaches sales representatives, manages distributor health, and drives outlet coverage and product availability.
Full job description
Overview
CE handles single/multiple distributors ranging over different scale of business. They are the representation of PepsiCo in market who is responsible for planning, deploying and executing joint business plans and driving sustainable sales capability. The CE will help distributor expand their business by coaching and working with the DB and/or the team of sales representatives. They will be instrumental in resolving market challenges and ensuring incremental business.
Responsibilities
Market
Delivering Secondary monthly targets and Gross Revenue growth Planning routes efficiently to increase productivity Increase Net Distribution by increasing number of outlet served Increases Weighted Distribution by increasing SKU count in existing outlets Ensuring stock availability and Rack Execution as per planogram Relationship building in the market to maximize customer satisfaction
Training & Communication
One-on-One training of PSRs to develop business understanding & sales capability Monthly target setting for each salesperson Works with salesperson in market to coach them on market execution Monitors salesperson performance using regular sales reports Communicates incentives and motivates salesperson to achieve targets
Distributor
Distributor/Hub/Spokes appointment and retirement for territories Managing DB health (ROI) by ensuring adherence to Joint Business plan Jointly responsible for recruitment and retention of sales representatives Minimizing expiry/stales by ensuring FIFO and stacking norms of products Tracking correct and timely delivery of orders in the market Ensuring food compliance of every distributor Facilitating development of distributor on PepsiCo sales competencies
Qualifications
Knowledge
FMCG Sales and Distribution Model 2. Computer – Excel, Word, Outlook 3. Local language (good to have) and Basic English 4. Data proficiency – ROI Model