Sales Asst Coordinator

PepsiCo · Katihar

  • Experience2–5 yrs
  • SalaryNot disclosed
  • Work modeonsite
  • Levelmid
  • Posted14 Sept 2026

About PepsiCo

PepsiCo is hiring in Katihar in consumer goods. This role looks for around 2+ years of experience.

Skills

  • FMCG sales and distribution models
  • Microsoft Excel
  • Microsoft Word
  • Microsoft Outlook
  • ROI models
  • planogram execution
  • food safety

The role

A territory sales manager at a consumer goods company drives FMCG sales distribution through market expansion, distributor development, and planogram execution, while coaching sales representatives and managing ROI models.

Full job description

Pepsico is hiring for the role of Sales Asst Coordinator!

Responsibilities of the Candidate:

Market:

Deliver monthly secondary sales targets and drive gross revenue growth.

Plan market routes efficiently to improve productivity.

Increase net distribution by expanding the number of outlets served.

Improve weighted distribution by increasing SKU count in existing outlets.

Ensure stock availability and rack execution according to the planogram.

Build strong market relationships to maximize customer satisfaction.

Training & Communication:

Conduct one-on-one training for PSRs to strengthen business understanding and sales capabilities.

Set monthly targets for each salesperson.

Coach salespersons in the market on effective market execution.

Monitor salesperson performance through regular sales reports.

Communicate incentive programs and motivate salespersons to achieve targets.

Distributor:

Manage the appointment and retirement of distributors, hubs, and spokes across assigned territories.

Manage distributor business health and return on investment (ROI) by ensuring adherence to the Joint Business Plan.

Support the recruitment and retention of sales representatives.

Minimize product expiry and stale inventory by ensuring FIFO and proper product-stacking norms.

Track accurate and timely delivery of orders to the market.

Ensure food safety and compliance across all distributors.

Facilitate distributor development in line with PepsiCo sales competencies.

Requirements:

Knowledge:

FMCG sales and distribution models.

Computer proficiency, including Excel, Word, and Outlook.

Knowledge of the local language is desirable.

Basic English communication skills.

Data proficiency, including understanding of ROI models.