Editorial Analyst
Pocket FM · India
- Experience3–4 yrs
- SalaryNot disclosed
- Work modeunknown
- Posted29 Sept 2026
About Pocket FM
Pocket FM is hiring in India in media advertising. This role looks for around 3+ years of experience.
Skills
- story analysis
- performance data
- audience insights
- market research
- A/B testing
- quasi-experimental testing
- temporal testing
- editorial analysis
- revision
- copy editing
- proofreading
The role
An editorial analyst at an audio entertainment company analyzes story analysis, audience insights, and market research to shape stronger stories and editorial decisions. The role also applies performance data and proofreading to evaluate content and refine creative recommendations.
Full job description
About Us
Pocket FM is the world’s largest audio-series platform, where powerful stories travel effortlessly across languages, cultures, and continents. From India and the US to Europe and beyond, we are redefining how stories are created, discovered, and experienced worldwide, without screens.
At our core, we are an AI-powered entertainment company with a deeply human-first philosophy. We believe technology should amplify creativity. Our proprietary AI systems work alongside writers, voice artists, and creative teams to help stories scale globally, faster, smarter, and with cultural depth and emotional integrity intact.
Today, Pocket FM is home to a vibrant community of 250+ million listeners, 300,000+ creators, and 100,000+ audio series. With over 140 billion minutes streamed annually, we have emerged as one of the fastest-growing media-tech companies in the world, and we are just getting started. We operate at a massive global scale, but with a startup mindset: curious, fast-moving, and deeply owner-driven. At Pocket FM, teams are encouraged to think boldly, move with intent, and build for long-term impact as we shape the future of audio-first storytelling worldwide.
Role OverviewWe are seeking a creative and analytical professional who can combine strong storytelling instincts with data-driven insights to analyze stories, audience behavior, market trends, and editorial performance, translating these insights into actionable creative recommendations.
What You’ll DoDecode stories like a pro: Dive deep into characters, story arcs, tropes, summaries, and storytelling patterns to understand what clicks with US audiences and listenersTurn data into creative decisions: Analyze show and episode retention, user cohorts, and performance data to uncover what’s working, what’s not, and whyGet inside the audience’s head: Analyze comments, user feedback, and surveys to understand audience perception and translate insights into stronger creative choicesKeep an eye on the market: Conduct market and audience research to spot trends, preferences, and opportunities that can shape our storiesTest, learn, repeat: Design and run A/B, quasi, and temporal tests to measure how editorial changes impact story performance and use the findings to drive smarter decisions
What We’re Looking For3–4+ years of experience in a creative, editorial, analytical, or content-focused roleHands-on experience with story analysis, performance data, research, and audience insightsExperience in editorial analysis, revision, line/copy editing, and proofreading in a fast-paced, high-volume environmentComfortable working with data and creative content together to spot patterns, trends, and opportunities
You can get more updates, insights and everything behind the scenes at Pocket FM here - Pocket FM