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Area Sales Manager at Century Plyboards (I) Limited — Hyderabad

Experience5–8 yrs
SalaryNot disclosed
Work modeonsite
Levelsenior
Posted14 Sept 2026

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About Century Plyboards (I) Limited

Century Plyboards (I) Limited is hiring in Hyderabad in manufacturing industrial. This role looks for around 5+ years of experience.

Skills

particle board
dealer network management
channel sales
market development
distributor relationship management
Sales and Marketing

The role

An area sales manager at a building materials manufacturer develops dealer networks and expands territory sales through particle board expertise and channel sales. The role manages distributor relationships, market development, and trade programs.

Full job description

Job Description

Job Title: Area Sales Manager (ASM)

Department: Sales – Particle Board Division

Company: Century Plyboards (India) Ltd.

Location:

Salary : Depends on Interview and Current CTC)

Job Summary

The Area Sales Manager (ASM) will be responsible for driving sales growth of Particle Board products within the assigned territory. The role involves developing dealer networks, managing distributor relationships, achieving sales targets, and expanding market presence among dealers, carpenters, contractors, and furniture manufacturers.

Key Responsibilities

Sales & Business DevelopmentAchieve monthly and annual sales targets for Particle Board products.Develop and expand the dealer and distributor network in the assigned territory.Identify new business opportunities with furniture manufacturers, contractors, and interior designers.Ensure effective market coverage and increase market share. Channel ManagementManage relationships with dealers, distributors, and channel partners.Monitor distributor stock levels and ensure product availability in the market.Implement company schemes, promotional activities, and trade programs. Market DevelopmentConduct regular market visits to identify new dealers and business opportunities.Promote Particle Board products among carpenters, architects, and interior designers.Organize product awareness programs and carpenter meets. Competition TrackingMonitor competitor activities, pricing, and market strategies.Provide regular feedback to management on market trends and customer requirements. Team CoordinationCoordinate with marketing, logistics, and supply chain teams for smooth operations.Support sales executives and ensure proper market execution. ReportingPrepare and submit daily, weekly, and monthly sales reports.Track sales performance and ensure achievement of KPIs.

Key Performance Indicators (KPIs)

Sales volume and revenue growthDealer/distributor network expansionMarket share in the territoryCollection and outstanding managementProduct visibility and brand promotionQualificationGraduate / MBA in Sales & Marketing preferred.Experience5–8 years of sales experience in plywood / MDF / particle board / laminate / building materials industry.

Skills Required

Strong dealer network management

Job Requirements

Sales & Business Development Achieve monthly and annual sales targets for Particle Board products. Develop and expand the dealer and distributor network in the assigned territory. Identify new business opportunities with furniture manufacturers, contractors, and interior designers. Ensure effective market coverage and increase market share. 2. Channel Management Manage relationships with dealers, distributors, and channel partners. Monitor distributor stock levels and ensure product availability in the market. Implement company schemes, promotional activities, and trade programs. 3. Market Development Conduct regular market visits to identify new dealers and business opportunities. Promote Particle Board products among carpenters, architects, and interior designers. Organize product awareness programs and carpenter meets. 4. Competition Tracking Monitor competitor activities, pricing, and market strategies. Provide regular feedback to management on market trends and customer requirements. 5. Team Coordination Coordinate with marketing, logistics, and supply chain teams for smooth operations. Support sales executives and ensure proper market execution. 6. Reporting Prepare and submit daily, weekly, and monthly sales reports. Track sales performance and ensure achievement of KPIs. Key Performance Indicators ( KPIs ) Sales volume and revenue growth Dealer/distributor network expansion Market share in the territory Collection and outstanding management Product visibility and brand promotion