Tiktok Creator & Creative Manager

Transformative Ventures · Gurgaon

  • Experience5–10 yrs
  • SalaryNot disclosed
  • Work modeonsite
  • Levelsenior
  • Posted19 Sept 2026
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About Transformative Ventures

Transformative Ventures is hiring in Gurgaon in consumer goods. This role looks for around 5+ years of experience.

Skills

  • TikTok
  • Creator Marketing
  • Influencer Relations
  • Creative Strategy
  • Copywriting
  • Product Storytelling
  • Creator Education
  • Negotiation
  • Social Commerce
  • Conversion

The role

An influencer marketing manager at a consumer goods company develops creator marketing and creative strategy, shaping product storytelling and creator conversion through copywriting and social commerce. The role builds creator relationships, directs content concepts, and improves creator-led sales.

Full job description

Creator Relations | Creative Strategy | Product Storytelling | ConversionRole OverviewOwn the creator and creative side of TikTok, driving creator activation, stronger content, and creator-led sales.Scope: Creator relationships, creative strategy, product education, content feedback, negotiation, and conversion. Excludes: TikTok Shop operations, media buying, fulfilment, and platform management.Key ResponsibilitiesCreator Management: Recruit, onboard, activate, retain, and build relationships with TikTok creators.Creative Strategy: Develop hooks, content angles, formats, product stories, and creator briefs.Creator Education: Conduct product training, webinars, and workshops to help creators communicate products effectively.Content Optimization: Review creator content and provide feedback on hooks, storytelling, product demonstration, authenticity, and CTAs.Conversion: Identify what drives creator-led sales and translate performance insights into better creative direction.Negotiation: Manage creator fees, commissions, deliverables, usage rights, and partnership terms.Community: Build an engaged creator community through training, launches, challenges, and performance sharing.What We're Looking ForHands-on TikTok + creator/influencer marketing experience.Strong spoken and written English.Excellent communication, presentation, and webinar skills.Strong copywriting and hook-writing ability.5-10 years of Experience with creator negotiations and relationship management.Strong understanding of content performance, conversion, and creator funnels.Strong creative judgment and commercial mindset.Ability to build trusted, long-term creator relationships.Preferred: Beauty/skincare/wellness, TikTok Shop, affiliate marketing, UGC, social commerce, or performance creative experience.KPIsCreator activation and productivityRepeat creator participationCreator-attributed revenue / GMVContent quality and volumeCreator conversionWinning creative conceptsTop-creator retentionCore SkillsTikTok | Creator Marketing | Influencer Relations | Creative Strategy | Copywriting | Hooks | Product Storytelling | Creator Education | Negotiation | UGC | Social Commerce | Conversion | Creative Direction