Senior SEO / ASO / GEO Specialist
Spinny · Gurgaon
- Experience4–8 yrs
- SalaryNot disclosed
- Work modeonsite
- Posted26 Sept 2026
About Spinny
Spinny is hiring in Gurgaon in automotive mobility. This role looks for around 4+ years of experience.
Skills
- Technical SEO
- App Store Optimization
- Generative Engine Optimization
- Programmatic SEO
- Local SEO
- Google Business Profile
- Google Search Console
- Google Analytics 4
- Ahrefs
- SEMrush
- Screaming Frog
- WordPress
- HTML
- CSS
- JavaScript
- Android
- iOS
The role
A growth marketing specialist at an automotive marketplace drives organic growth through Technical SEO, App Store Optimization, and Generative Engine Optimization, building programmatic pages and improving visibility across search platforms. The role also applies Google Business Profile and WordPress to grow local discovery and app installs.
Full job description
We are looking for a Senior SEO / ASO / GEO Specialist to own and scale our organic growth across SEO, ASO, GEO/AI Search and Local SEO.
Were looking for someone who can think strategically and execute hands-on from technical SEO and programmatic pages to app-store growth, Google Business Profile and visibility across AI search platforms.
Role & responsibilities
Own end-to-end SEO strategy, technical SEO, on-page, off-page and content optimisation
Drive programmatic SEO across service city car brand model and other high-intent combinations
Manage technical aspects including crawlability, indexation, schema, canonicalisation, redirects, sitemaps, internal linking and Core Web Vitals
Work hands-on with WordPress, static websites and basic HTML/CSS/JS
Own ASO for Android & iOS, including keyword research, metadata, store listings, rankings and organic installs
Build GoMechanic's visibility across Google AI Overviews, ChatGPT, Gemini, Perplexity and emerging AI search platforms
Drive Local SEO and Google Business Profile (GMB) optimisation across multiple locations
Build organic authority through backlinks, digital PR, brand mentions and competitor analysis
Use tools such as Google Search Console, GA4, Ahrefs/SEMrush, Screaming Frog and app analytics
Work closely with Product, Engineering, Content, Design, Analytics and Marketing teams
Preferred candidate profile
4-8 years of strong hands-on SEO experience
Strong expertise in Technical SEO + On-page + Off-page SEO
Proven experience in ASO and app organic growth
Practical experience with GEO / AI Search optimisation
Strong understanding of Programmatic SEO and Local SEO
Experience with Google Business Profile / multi-location SEO is a plus
Comfortable working directly with CMS and basic web technologies
Strong analytical mindset with a focus on traffic bookings revenue
Experience in automotive, e-commerce, marketplace, consumer or local-services businesses is preferred
Should be an individual contributor who can strategise and execute, not just manage an SEO agency