Influencer Marketing Executive

What's Up Wellness · Gurgaon

  • Experience1–3 yrs
  • SalaryNot disclosed
  • Work modeonsite
  • Leveljunior
  • Posted14 Sept 2026
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About What's Up Wellness

What's Up Wellness is hiring in Gurgaon in consumer goods. This role looks for around 1+ years of experience.

Skills

  • influencer marketing
  • social media
  • negotiation
  • relationship building
  • analytical decision-making
  • influencer marketing tools
  • disclosure guidelines

The role

An influencer marketing executive at a direct-to-consumer wellness brand identifies creators, builds influencer marketing partnerships, and evaluates campaign performance. The role also applies social media and disclosure guidelines to strengthen community reach and customer advocacy.

Full job description

About Us: What’s Up Wellness is transforming the health & wellness industry with our premium, easy-to consume gummy supplements. Ranked #2 by Inc42 as India’s fastest-growing D2C brand, we are committed to delivering holistic wellness experiences. Join us in our mission to make wellness fun and accessible. We’re seeking a proactive Influencer Marketing Executive to drive impactful collaborations and expand our community reach.

Roles & Responsibilities:Identify, evaluate, and engage influencers across relevant platforms.Build and nurture relationships with both existing and new influencers.Secure partnerships via barter or paid collaborations, handling negotiations and formal agreements.Actively track and respond to DMs on our brand page to identify potential barter collabs.Connect with loyal/repeat customers to gather authentic brand testimonials.Maintain a well-organized database of all influencers and ongoing collaborations.Serve as the main point of contact for influencers—resolving queries, managing budgets, and ensuring smooth campaign execution.Stay up to date with influencer trends, platforms, and emerging content creators.Define performance metrics, assess campaign success, and adapt strategies accordingly.Research industry trends, competitors, and audience behaviors to improve influencer outreach and effectiveness.Participate in relevant events to grow the network and support business goals.

Requirements:1-3 years of experience in influencer or digital marketing.Strong understanding of influencer dynamics across social media platforms.Excellent communication, negotiation, and relationship-building skills.Analytical and data-driven decision-making ability.Creative problem-solver with a pulse on industry trends.Familiarity with influencer marketing tools and disclosure guidelines.

Work from officeLocation - Spectrum Splendor One, Gurgaon , Sector 58Shift - 10:00 AM to 7:00 PM5.5 Days Working

Why Join Us?Be part of India’s fastest-growing D2C brand in wellnessWork in a dynamic, fast-paced environment with a young, passionate team

Ownership & growth opportunitiesCompetitive salary + perks in a high-impact roleShape the future of innovative health & wellness products