Digital Marketing Trainer / Instructor

upGrad · Chandigarh

  • Experience2–7 yrs
  • SalaryNot disclosed
  • Work modeonsite
  • Levelmid
  • Posted17 Sept 2026
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About upGrad

upGrad is hiring in Chandigarh in education. This role looks for around 2+ years of experience.

Skills

  • Digital marketing
  • SEO
  • Content marketing
  • Blogging
  • Social media marketing
  • Google Ads
  • Facebook Ads
  • Web analytics
  • Google Analytics
  • Competitive analysis
  • Paid advertising

The role

A digital marketing trainer at an education company delivers hands-on learning in digital marketing, SEO, and paid advertising, guiding students through campaigns, analytics, portfolios, and career readiness. The role also applies content marketing and social media marketing to practical projects and case studies.

Full job description

We are seeking a dynamic and industry-experienced Digital Marketing Trainer to deliver a structured, hands-on training program. The trainer will be responsible for guiding students through core digital marketing concepts, tools, and real-world applications, ensuring they become job-ready professionals.

Responsibilities:Deliver engaging and structured training sessions on digital marketing concepts as per the defined curriculum Cover key modules including: Digital Marketing Fundamentals & Channels Competitive Analysis & Strategy Content Marketing & Blogging Search Engine Optimization (SEO) Social Media Marketing (SMM) Paid Advertising (Google Ads, Social Ads) Analytics & Performance Tracking Conduct practical demonstrations and tool-based learning sessions Design and assign hands-on exercises, projects, and case studies Track student progress and provide continuous feedback Conduct assessments, quizzes, and evaluations to measure learning outcomes Mentor students on industry best practices and career readiness Support students in building portfolios (blogs, campaigns, etc.) Stay updated with the latest trends, tools, and algorithm changes in digital marketing

Desired Profile:Bachelor’s degree in Marketing, Business, or related field Certification in Digital Marketing (preferred) Experience in training, mentoring, or conducting workshops preferred Strong understanding of: SEO (On-page, Off-page, Technical) Content Marketing & Blogging platforms Social Media Platforms (Meta, LinkedIn, etc.) Paid Campaigns (Google Ads, Facebook Ads) Web Analytics (Google Analytics or equivalent tools) Ability to explain complex concepts in a simple and structured manner Hands-on experience with digital marketing tools and platforms Strong communication and presentation skills