Manager -Vertical Marketing

LeadSquared · Bengaluru

  • Experience4–5 yrs
  • SalaryNot disclosed
  • Work modehybrid
  • Posted28 Sept 2026

About LeadSquared

LeadSquared is hiring in Bengaluru in technology software. This role looks for around 4+ years of experience.

Skills

  • product positioning and messaging
  • B2B SaaS
  • go-to-market strategy
  • product launches
  • market and competitive research
  • customer/ICP understanding
  • sales enablement
  • GTM collateral
  • product narratives

The role

A product marketing manager at a B2B SaaS company develops product positioning and messaging, leads go-to-market strategy, and conducts market and competitive research while shaping customer understanding and sales enablement. The role also creates GTM collateral and product narratives.

Full job description

Role: Product Marketer

Location: Bengaluru

Experience: 4–5 years

Work Model: 4 days WFO + 1 day WFH

Timing: 2 PM onwards – flexible working hours

We’re looking for someone with strong Product Marketing / B2B SaaS experience, with exposure to:

Product positioning & messaging Go-to-market strategy and product launches Market & competitive research Customer/ICP understanding Sales enablement GTM collateral and product narratives Working closely with Product, Sales and Marketing teams

An MBA/PGDM from a strong institute, particularly in Marketing/Strategy, would be preferred.

This is an exciting opportunity to work on AI-led SaaS products and have direct impact on product positioning, GTM and market adoption.