Manager -Vertical Marketing
LeadSquared · Bengaluru
- Experience4–5 yrs
- SalaryNot disclosed
- Work modehybrid
- Posted28 Sept 2026
About LeadSquared
LeadSquared is hiring in Bengaluru in technology software. This role looks for around 4+ years of experience.
Skills
- product positioning and messaging
- B2B SaaS
- go-to-market strategy
- product launches
- market and competitive research
- customer/ICP understanding
- sales enablement
- GTM collateral
- product narratives
The role
A product marketing manager at a B2B SaaS company develops product positioning and messaging, leads go-to-market strategy, and conducts market and competitive research while shaping customer understanding and sales enablement. The role also creates GTM collateral and product narratives.
Full job description
Role: Product Marketer
Location: Bengaluru
Experience: 4–5 years
Work Model: 4 days WFO + 1 day WFH
Timing: 2 PM onwards – flexible working hours
We’re looking for someone with strong Product Marketing / B2B SaaS experience, with exposure to:
Product positioning & messaging Go-to-market strategy and product launches Market & competitive research Customer/ICP understanding Sales enablement GTM collateral and product narratives Working closely with Product, Sales and Marketing teams
An MBA/PGDM from a strong institute, particularly in Marketing/Strategy, would be preferred.
This is an exciting opportunity to work on AI-led SaaS products and have direct impact on product positioning, GTM and market adoption.