Lead Product Manager
Nielsen · Bengaluru
- Experience10+ yrs
- SalaryNot disclosed
- Work modeonsite
- Levelexecutive
- Posted29 Sept 2026
About Nielsen
Nielsen is hiring in Bengaluru in media advertising. This role looks for around 10+ years of experience.
Skills
- Product strategy
- Technical product management
- Video content measurement
- Data-driven decision-making
- Enterprise B2B/GTM
- AI fluency
- Product roadmap
- Product backlog management
- User stories
- Acceptance criteria
- API specifications
- Data specifications
- Market analysis
- KPI management
- Quality assurance
The role
A product manager at a media measurement company shapes streaming products through video content measurement, product strategy, and technical product management. Drives enterprise B2B/GTM initiatives and data-driven decision-making across engineering, data science, and commercial teams.
Full job description
Company Description
At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.
Job Description
Product Strategy & Roadmap
Own overall product strategy and roadmap for core streaming products (DCR, SPR, SCR) end-to-end, with the goal to improve the overall customer experience metrics and optimize and scale product enhancements by identifying simplifiers that contribute to overall OE. Conduct ongoing market analysis of the streaming, TV, and digital video ecosystem to surface insights on emerging trends, competitor positioning, and client needs.Maintain a prioritized product backlog grounded in customer pain-points, data signals, and quarterly strategy documents — not feature requests in isolation.Translate SVP-level vision into executable roadmap milestones with clear owners, timelines, and measurable outcomes.
Product Development & Delivery
Lead prototype-first development cycles: ship working artifacts early, use demos to drive alignment, and produce written specs as a downstream artifact.Partner with Engineering, Data Science, and Global Data Solutions to drive timely, high-quality delivery of product increments across the full lifecycle — from requirements and design through QA and launch.Define user stories, acceptance criteria, and API/data specs; serve as the primary day-to-day product contact for engineering teams.
Stakeholder Collaboration & Go-to-Market
Collaborate with Sales, Client Success, and Marketing to develop go-to-market strategies, pricing inputs, and client onboarding materials for new product features and module launches.Engage key internal and external stakeholders — including clients, industry partners, and industry associations — to ensure product decisions reflect real-world needs and support enterprise deal cycles.Represent the Content Product team across cross-functional forums; communicate priorities, trade-offs, and progress clearly to both technical and non-technical audiences.Serve as a subject matter expert in video content measurement, contributing to external thought leadership, client conversations, and industry forums as needed.
Quality, Measurement & Continuous Improvement
Uphold Nielsen’s gold-standard history of data accuracy, neutrality, and methodological rigor across all product decisions and launches.Define and track KPIs across the product success dimensions: time-to-value, D30/W12 retention, expansion revenue, and compounding moat metrics.Implement rigorous quality assurance processes to ensure the accuracy and reliability of Nielsen’s content measurement data.Identify and address operational bottlenecks in development processes to improve team velocity without quality regressions.
Qualifications
10+ years in technical product management roles3+ years in a principal (or equivalent) product role owning an enterprise, revenue-impacting productProven ownership of a revenue/retention/expansion metricDirect engineering/data science partnership experience, "player-coach" styleMedia measurement/streaming/TV/adtech experience preferredTrack record in lean, high-autonomy team structures
Education
Engineering, CS, Software Development, or related technical field preferred10+ years in a technical PM role accepted in lieu of a technical degreeMBA/MS a plus, not required
Skills & Competencies
AI-fluency, technical credibility, data-driven decision-making, executive communication, ambiguity management, enterprise B2B/GTM experience
Additional Information
Please be aware that job-seekers may be at risk of targeting by scammers seeking personal data or money. Nielsen recruiters will only contact you through official job boards, LinkedIn, or email with a nielsen.com domain. Be cautious of any outreach claiming to be from Nielsen via other messaging platforms or personal email addresses. Always verify that email communications come from an @nielsen.com address. If you're unsure about the authenticity of a job offer or communication, please contact Nielsen directly through our official website or verified social media channels.