Campaign, Programs and Events Manager - GCC Programs

At Snowflake, we are powering the era of the agentic enterprise. To usher in this new era, we seek AI-native thinkers across every function who are energized by the opportunity to reinvent how they work. You don’t just use tools; you possess an innate curiosity, treating AI as a high-trust collaborator that is core to how you solve problems and accelerate your impact. We look for low-ego individuals who thrive in dynamic and fast-moving environments and move with an experimental mindset — who rapidly test emerging capabilities to discover simpler, more powerful ways to deliver results. At Snowflake, your role isn't just to execute a function, but to help redefine the future of how work gets done.

Campaign, Programs and Events Manager - GCC Programs

As the Field Marketing - Campaign, Programs and Events manager, you are responsible for driving enablement and awareness activities through field programs for the GCC Ecosystem. You will execute targeted marketing programs to generate awareness, pipeline, move prospects through the sales cycle and help build a customer relationship. In addition, you are expected to successfully collaborate with a variety of individuals and teams as well as manage numerous projects simultaneously, in a dynamic environment. The ideal candidate is a highly-organised self-starter with a natural curiosity to learn and to explore.

Job Description

Lead and execute Go-to-Market strategies and integrated marketing programs which include multi-channel campaigns, and events (of all sizes and formats) across a broad segment of customers.Work with other functions such as partner team, Education team, account-based marketing, to drive successful customer engagement and market awareness in India.Engage & maintain direct alignment with Sales/SE teams in terms of all pre/post event communications, and marketing-driven campaigns/promotion strategiesRun large scale and short format in person and virtual programs for Skills DevelopmetOwn & drive executions within budget, and handle vendor management, including raising POs, clearing invoices, vendor onboarding, etc.Manage project timelines, quality issues, resources, and budgetSet goals & define metrics for each campaign including targeted lead flow - track program results, measuring program success, and reporting metricsEvaluate all campaigns’ impact & ROI to determine the success and forecast for potential future investmentRegular tracking and reporting on campaign performance

Requirements

8 -10+ years of proven multi-channel B2B marketing experience within enterprise software/SaaSBachelor's Degree in, Marketing, Business Administration, or related fieldExperience in the Developer & Startup ecosystem would be beneficialAbility to understand and communicate to diverse technical and non-technical audiencesPenchant for technology creativity to “think outside the box” and leadership to execute effectivelyExperience building and delivering of field marketing covering campaigns, events and digitalDemonstrated success in highly collaborative partnerships with other marketing and cross-functional leaders both inside and outside the companyStrong influencing skills with the ability to sell ideas and get buy-in with various stakeholdersHands-on execution ability with effective project and time managementProject management, prioritization, organizational skills, accuracy in performance and details drivenExperience in Salesforce, Marketo, WordpressHighly metrics drivenGood understanding of cloud infrastructure, cloud applications, data science, analytics platforms (e.g. AWS, Google Cloud, Dataiku, H2O, Salesforce)Ability to maintain an optimistic, pragmatic, and self-starter attitudeGlobal mindset and ability to think across discipline, industries, cultures and scenarios.

Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.

How do you want to make your impact?

For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com