Associate Manager – Sales & Ops

About PlayShifu

PlayShifu is one of the fastest growing technology startups that creates AR-powered educational toys. "I wish I had them in my childhood" is the most common thought when one comes across our award-winning products. We have expanded our distribution worldwide to more than 35 countries and still counting. We are looking for someone who can drive our India business channels forward at the ground level. If you are passionate about the consumer goods industry and have the growth mindset to take up a new challenge every day, read on!

What you'll do:

Assist and support India business channels at the ground level, ensuring smooth day-to-day execution across markets

Own end-to-end operations, including sales tracking, team attendance, hiring, and training of on-ground teams

Drive target-oriented results across assigned channels and regions

Manage sales data and reporting, including Sales Dashboards and Month-to-Date (MTD) Reports

Prepare stock evaluation and requirement reports to ensure optimal inventory planning

Coordinate regularly with Sales, Business Development, Operations, and HR teams to ensure alignment across functions

Build and train high-performing on-ground sales teams

Travel as required to support regional operations and business channels

What we are looking for:

Strong sales acumen with a demonstrated ability to drive results in a fast-paced, target-driven environment

Hands-on experience in team management, including hiring, training, and performance tracking

Comfort working with data — building and interpreting Sales Dashboards, MTD Reports, and stock/inventory reports

Excellent coordination and stakeholder management skills across cross-functional teams

Multilingual capabilities are an added advantage

Willingness and flexibility to travel extensively

A growth mindset and passion for the consumer goods/ed-tech space

What will you get:

The opportunity to lead ground-level sales and operations initiatives directly impacting PlayShifu's India business growth

Fast-track career progression with a defined path toward higher leadership responsibilities

Be part of an ambitious, high-performing team building products loved by families across the world

Competitive compensation with performance-linked incentives

Employee discounts on our products

Comprehensive health insurance for you and your dependents

Central office location, a fully stocked kitchen, endless snacks, team lunches, fun events, and more

Pay: ₹600,000.00 - ₹900,000.00 per year

Benefits:

Food provided

Health insurance

Paid time off

Provident Fund

Application Question(s):

Years of Experience in Sales and/or Operations (preferably Consumer Goods, Retail, or D2C)

Current CTC ?

Expected CTC

How soon can you join us (in days)?

Are you comfortable working with sales data, dashboards, and MTD (Month-to-Date) reporting tools like Excel/Google Sheets? *

Are you willing and able to travel extensively for this role?

Do you have experience managing on-ground teams, including hiring and training?

Do you have experience in the toys, consumer electronics, educational products, or consumer goods industry?

Are you comfortable working in an onsite setting?

Experience:

Retail sales: 4 years (Required)

Work Location: In person